July 08 Business Books eNewsletter - new and forthcoming Wiley, Capstone & For Dummies titles
Highlights include…
• The Accidental Pornographer – a story about having a go and succeeding...in failing
• Emotional Capitalists: the new leaders
• The story of how Whirlpool transformed an industry in Unleashing Innovation
• Winners in the Second Half: a guide for executives at the top of their game
• Art Kleiner returns with the second edition of The Age of Heretics: A History of the Radical Thinkers Who Reinvented Corporate Management
• Uncover the extraordinary opportunities that lead to business breakthroughs with Tuned In
For further information, or to arrange a review copy, feature or interview, please contact Caroline Baines via the following form: MediaRequest. Feel free to circulate this newsletter to any colleagues who may be interested in receiving regular information about Wiley Business books. Other eNewsletters include Finance, Computing & General Interest/Lifestyle – to be added to these mailing lists, or to be removed from this list, please use the same contact details.
AUGUST HIGHLIGHTS
Winners in the Second Half: A Guide for Executives at the Top of their Game by Julie Perigo
This is a practical leadership guide for anyone in management concerned with what their life, career and leadership capabilities will look like once they approach and enter what used to be the traditional 'retirement' age and move into the second half of the game.
ISBN 9780470725375 Hardback £19.99/€27
Tuned In: Uncover the Extraordinary Opportunities That Lead to Business Breakthroughs by Craig Stull, Phil Myers & David Meerman Scott
When it comes to creating and bringing new offerings to market, "tuned out" organisations get it wrong; ignoring the signals that reveal which problems buyers want solved and which solutions they will happily pay for. "Tuned in" organisations, on the other hand, tap into the wider mind of the market and connect deeply to what their buyers value most, creating breakthrough offerings —called "resonators." These resonators offer value so immediately apparent that they seem to sell themselves – and Tuned In shows readers six simple yet powerful steps to creating products, services, or ideas that do just that.
ISBN 9780470260364 Hardback £14.99/€18.70
Beyond the Babble: Leadership Communication That Drives Results by Bob Matha & Macy Boehm
A strategic plan for addressing one of the most difficult challenges any business leader can face: engaging employees to take action. Beyond the Babble, filled with real-life examples from such well-known organisations as Ford, BP, General Motors, Home Depot, NASA, and many others, explores the critical role communication plays in driving performance, how to leverage it, and how best to measure results.
ISBN 9780470200483 Hardback £14.99/€18.70
The Age of Heretics: A History of the Radical Thinkers Who Reinvented Corporate Management (2nd ed) by Art Kleiner
When the first edition of The Age of Heretics was published to wide critical acclaim in 1996, it was considered the definitive account of the revolution in management from the 1940s to the current time. This second edition explores the nature of effective leadership in times of change and defines its importance to the corporation of the future. Kleiner describes a heretic as a visionary who creates change in large-scale companies, balancing the contrary truths they can't deny against their loyalty to their organisations. It reveals how managers can get stuck in counterproductive ways of doing things and shows why it takes a heretical point of view to get past the deadlock and move forward.
ISBN 9780470190708 Hardback £15.99/€20
The Art of Woo: Using Persuasion to Sell Your Ideas by Richard Shell & Mario Moussa
A self-assessment to determine which persuasion role fits readers best and how they can make the most of their natural strengths. The authors also share vivid stories from their experiences advising thousands of leaders, and stories about famous people like John D. Rockefeller, Andrew Carnegie, Andy Grove, and Bono. Whether introverted or extroverted, competitive or collaborative, intellectual or practical, The Art of Woo strengthens persuasion skills for readers in business, academia, and other fields involving the use of influence.
ISBN 9781906465223 Paperback Original £12.99/€19.50
SEPTEMBER HIGHLIGHTS
The Accidental Pornographer: A story about having a go and succeeding...in failing by Gavin Griffiths
Gavin Griffiths was a fairly straight-laced, newlywed shipping executive when he bought a magazine called The Erotic Review for £1 - not just one copy, the whole business! Little did he know it would soon become the darling of the chattering classes, and a case study in heroic failure. More in the tradition of Tony Young (How to Lose Friends & Alienate People) than Felix Dennis (How to be Rich), in this highly entertaining memoir readers discover just why only one in ten new businesses make it, and what happens to the other nine.
ISBN 97819064652-4 Paperback Original £9.99/€13.50
Emotional Capitalists: The New Leaders by Martyn Newman
Building your emotional capital might be your best investment ever. This book shows you how to build emotional capital in your organisation and turn emotional intelligence in to value. Based on groundbreaking psychological research with some of the world's most successful young business leaders, Newman identifies the seven dynamic emotions that set these leaders apart, uncovers the psychological building blocks that drive outstanding performance and provides the clearest blue print yet for systematically building your EQ and leadership skills.
ISBN 9780470694213 Paperback Original £14.99/€20.30
Unleashing Innovation: How Whirlpool Transformed an Industry by Nancy Tennant Snyder & Deborah L. Duarte
In 1999, Whirlpool was undergoing a company-wide reorganisation to meet the demands of the post-globalisation marketplace. To succeed in executing their transformative Brand-Focused Value-Creation strategy, Whirlpool needed to be both operationally excellent and innovative. Ten years after this remarkable transformation, Unleashing Innovation tells the inside story of one of the most successful innovation turnarounds in American history. The authors reveal how Whirlpool undertook one of the largest change efforts in corporate history and show how innovation was embedded throughout the company, which ultimately led to bottom-line results.
ISBN 9780470192405 Hardback £14.99/€18.70
The Myth of Multitasking: How "Doing It All" Gets Nothing Done by Dave Crenshaw
This simple yet powerful book shows clearly why multitasking is, in fact, a lie that wastes time and costs money. Far from being efficient, multitasking actually damages productivity and relationships at work and at home. Management expert Dave Crenshaw offers clear solutions for dealing with today's information-saturated world, showing what to do when interrupted by co-workers and how to deal with distracting electronic communications such as email and phone messages.
ISBN 9780470372258 Hardback £10.99/€13.30
The Competitive Mind: Strategy for Winning in Business by Andrew Crouch
A guide to the principles of competitive business strategy, this book draws, chapter by chapter, on illustrative instances and examples involving vigorous competition between determined rivals in business. It offers helpful ideas for devising ways to prevail in confrontation with business competitors. ISBN 9780470740217 Hardback £24.99/€33.80
Motivation For Dummies by Gillian Burn
This book explains the psychology of motivation and provides the reader with the simple tools and techniques they need to get motivated and stay motivated.
ISBN 9780470760352 Paperback Original £15.99/€21.60
Forthcoming: October highlights
Creativity Unlimited: Thinking Inside the Box for Business Innovation by Micael Dahlen
Making It: Women entrepreneurs reveal their secrets of success by Lou Gimson & Allison Mitchell
The Three Big Questions for a Frantic Family: A Leadership Fable… About Restoring Sanity To The Most Important Organization In Your Life by Patrick M. Lencioni
…more on these next time.
Other titles coming in August & September…
Title |
Author(s) |
Clare Evans | |
The Leadership Challenge, 4th Edition Paperback |
Jim Kouzes & Barry Posner |
Leadership and the Sexes: Using Gender Science to Create Success in Business |
Michael Gurian |
Business Leadership In China: How to Blend Best Western Practices with Chinese Wisdom |
Frank T. Gallo |
China's Creative Imperative: How Creativity is Transforming Society and Business in China |
Kunal Sinha |
