John Wiley & Sons, Inc. and Fisher Investments launch Fisher Investments Press
10 Roads to Riches by Ken Fisher will be the launch of the new imprint for Autumn 2008.
John Wiley & Sons, Inc. and Fisher Investments today announce the launch of Fisher Investments Press. The new publishing imprint will draw on the expertise of Fisher Investments and best-selling author Ken
Fisher to offer investing advice and education for a wide audience. Cutting edge initiatives such as this have propelled Wiley to the forefront of business publishing. Wiley, known for successful brand publishing that includes the For Dummies® and Frommer’s® series, will work with the Fisher Investments team to create a distinctive brand identity...
In 2007, Wiley published Ken Fisher’s most recent best-selling investment book, The Only Three Questions That Count: Investing by Knowing What Others Don’t. “The money management expertise of Fisher Investments paired with Ken Fisher’s track record in financial journalism makes for a powerful combination to launch a business imprint,” said Joan O’Neil, Vice President and Executive Publisher.
The first Fisher Investments Press title, 10 Roads to Riches by Ken Fisher, is slated for publication in 2008 and focuses on various methods of wealth accumulation, from old-fashioned saving to inheritance and business enterprise. The book is filled with career and lifestyle advice interspersed with compelling and real-world examples of successes and failures.
Ken Fisher said, “Our goal in partnering with Wiley to create Fisher Investments Press is to reach a wide and diverse investment audience. Wiley’s broad and proven distribution networks, as well as our past positive experiences with the firm made the company an ideal partner for this initiative. Working together, we’ve developed an investment series that can offer insight to the full spectrum of investors, from novices to professionals.”
Subsequent titles scheduled for release in 2008 include Globalize Your Portfolio for the 21st Century and Bear Hunting: How to Spot and Slay the Next Bear Market all written by the Fisher Investments experts.
For additional information, please visit www.wiley.com or www.fi.com.
For further information, please contact:
Caroline Baines
John Wiley & Sons
01243 770674
cbaines@wiley.co.uk
Hugo Mortimer-Harvey/Fiona Harris
Quill Communications
020 7758 2230
hugo.m@quillcommunicate.com
Notes to editors
Ken Fisher was represented by Jeff Herman, The Jeff Herman Agency LLC.
About Ken Fisher
Ken Fisher is the founder and CEO of Fisher Investments, an independent U.S. money management firm with over $45 billion assets under management (http://www.fi.com). He writes the prestigious “Portfolio Strategy” column in Forbes magazine, where his 23-year tenure of high profile stock picks makes him the fourth longest running columnist in Forbes’ 90+ year history. Ken is currently ranked #271 on the Forbes 400 list of richest Americans.
Ken's theoretical work in the early 1970s yielded a tool known as the Price to Sales Ratio, now a core element of modern financial curriculum. In the 1980s, he and Fisher Investments' research team helped create a school of equity style management called domestic small cap value equity, now a major category for institutional and retail investors. The firm has since expanded its research and management expertise into a wide array of style-based strategies. Ken Fisher's recent research focuses on the emerging field of behavioral finance, working with Dr. Meir Statman of Santa Clara University in California.









